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Blast From The Past: The Wrapple Logo Experiment

A couple of years ago, I was approached at work by a shifty guy wanting to brand a new bag concept he wanted to market. Being the blue-eyed innocent that I am, I agreed to hook up do some logo design for him.

A while later, the bags, originally produced by Red Maloo, a Berlin Bag Company, have not made it to market, I have not sen a penny for my troubles, but I still have loads of Logos lying around.

I thought I'd share these today, as they offer a nice little insight into my design process, from pencil and digital sketches to the finished product on the bag..

First I sketch it out in my trusty notebook…

… then follows a flurry of digital sketches…

… the final shape is agreed upon…

…then the whole thing is tested digitally…

…And then in real life, on a real bag. This is from a webcam in Thailand, If I remember correctly.

I had a lot of fun making these and they were a great exercise in Logo Desgin. Of course it would have been a lot cooler if something had come out of it, but sometimes things just don't go the way you want them to…

The title link takes you to the website of the people who make the original bag.


Vanhoozerbot said…
Really nice!
It is nice to see your working process.

Caram said…
I did kind of steal the idea from… somewhere

But, seriously, process is as important as the finished thing to me. Experimentation often leads to ideas you would not have otherwise.
iceah said…
i like the last design like the peelings of an apple c: love it c:

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